Half of the movies we watch on this site use that phrase in one or more of their trailers. The reviewers on this site have all made jokes and parodies of that phrase in describing movies we'd like to see. Our hearts go out to Don LaFontaine who died at the age of 68 Monday (Labor Day) of a collapsed lung.
Example of a pretty funny trailer from YouTube parodying the "In a world" phrase and many many more.
RIP Don LaFontaine.
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